5 Steps to Perfect Your Ecommerce Product Photos Cover Image

Best Practices

5 Steps to Perfect Your Ecommerce Product Photos

While we're told we shouldn't judge a book by its cover, we totally do anyways. If something looks good, the odds are greater we're gonna buy it. But what if your product photog skills are a little rusty? Check out this post by product picture experts PickFu. They lay out five fool-proof steps to stunning product imagery.

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7 min read
How to Choose the Best Ecommerce Platform for Your Store Cover Image

Ecommerce

How to Choose the Best Ecommerce Platform for Your Store

Ready to jump into ecommerce, but you're not quite sure where to start selling? Check out these seven ecommerce platforms all ripe for the pickin'. Weight these nine considerations for making a choice, and see how each gets the job done.

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32 min read
[Chapter 8] Make This BFCM the Gift That Keeps on Giving: How to Guarantee Repeat Customers for Next Year Cover Image

Ecommerce

[Chapter 8] Make This BFCM the Gift That Keeps on Giving: How to Guarantee Repeat Customers for Next Year

Chapter 8 is the finishing touch to our holiday series all about how to get closer to your customers and build loyal relationships this holiday season. Read up on the final parts to your Black Friday and Cyber Monday puzzle to make sure these strategies can keep customers coming back next year.

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7 min read
[Chapter 7] How to Keep Customers Engaged and Coming Back After Black Friday and Cyber Monday Have Ended Cover Image

Ecommerce

[Chapter 7] How to Keep Customers Engaged and Coming Back After Black Friday and Cyber Monday Have Ended

Once the holidays have ended and the new year rolls around, that's the exact time to keep the conversation going with your customers. Chapter 7 of this holiday series gives inspiration for how to keep customers engaged the 363 days that aren't Black Friday or Cyber Monday for great experiences and genuine loyalty.

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7 min read
[Chapter 6] How to Ensure Your Black Friday and Cyber Monday Ecommerce Marketing Runs Smoothly Cover Image

Ecommerce

[Chapter 6] How to Ensure Your Black Friday and Cyber Monday Ecommerce Marketing Runs Smoothly

Chapter 6 of our holiday series is all about putting the finishing touches on your Black Friday and Cyber Monday campaigns as they go live. Do you have a tagging strategy in place? How about your cart abandonment or thank you emails? Let's cross our T's, tie those bows, and get ready for BFCM.

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9 min read
7 Time-Consuming Tasks Your Shopify Store Should Delegate Cover Image

Ecommerce

7 Time-Consuming Tasks Your Shopify Store Should Delegate

Is running your own Shopify store eating up every minute of your day? Ready to free time to focus on other bits of your business? Check out this treat by Storetasker that details seven different tasks you should start delegating today so you can reclaim your time.

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7 min read
[Chapter 5] The Countdown to Black Friday: Ecommerce CRM Strategies to Start 3 Weeks Out Cover Image

Ecommerce

[Chapter 5] The Countdown to Black Friday: Ecommerce CRM Strategies to Start 3 Weeks Out

Don't let your marketing bog you down before Black Friday gets here. Set up a killer ECRM strategy by doing a little each day. Check out these recommended segments and game plan for your Black Friday campaigns.

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9 min read
Leveraging Post-Purchase Emails to Increase Conversion Success Cover Image

Best Practices

Leveraging Post-Purchase Emails to Increase Conversion Success

Post-purchase emails have become one of the most powerful tools to include in your digital marketing strategy. They can boost customer retention, improve your conversion rate, and actually reduce overall marketing expenses.

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9 min read
[Chapter 4] Big-impact Black Friday and Cyber Monday Marketing Plans That Customers Will Love Cover Image

Ecommerce

[Chapter 4] Big-impact Black Friday and Cyber Monday Marketing Plans That Customers Will Love

You have a big email list and a standout brand, but what's next for your store as it prepares for the holidays? Analyze your ecommerce store's marketing channels and start drafting up a master plan before Black Friday and Cyber Monday creep up on you.

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7 min read
[Chapter 3] How to Build Better Customer Relationships in Time for the Holidays Cover Image

Ecommerce

[Chapter 3] How to Build Better Customer Relationships in Time for the Holidays

So, you've been building your list of people to talk to before Black Friday and Cyber Monday—but now what? See how you can start fanning the flames on your burgeoning customer relationships and enhance every part of their very early journey with your ecommerce store.

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8 min read

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