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Marketing Automation November 10, 2023

10 of the Best Order Confirmation Emails to Inspire Your Own

There’s one type of marketing email your subscribers want and expect to see in their inboxes as soon as possible. It’s not an abandoned cart email or a back-in-stock email. It’s an order confirmation

Marketing Automation November 8, 2023

The Drip Marketing Automation Report 2024

The last few years have been marked by uncertainty. After the boom and subsequent pandemic contraction, ecommerce merchants have been left reeling. Right now, we’re looking for any possible way to

Email Marketing November 6, 2023

Why Emails Go to Spam (and What to Do About it)

Email has been and continues to be an absolute workhorse for marketers. Research from the Direct Marketing Association and Demand Metric found, “Email had a median ROI of 122 percent—more than four

Email Marketing November 3, 2023

7 of the Best Thanksgiving Email Examples You Can Copy

For most ecommerce marketers, November means one and one thing only: Black Friday. And for good reason. While ecommerce holiday spending has exceeded $790 billion in the US alone, Black Friday

Holiday Marketing October 30, 2023

Move Over Black Friday – It's Time for Black October and November

Every online brand has its sights set on one massive holiday: Black Friday. There’s no exception. If you’re not “going big” on Black Friday, you’re missing out. Everyone talks about how Black Friday

Ecommerce October 30, 2023

Is Headless Commerce Right for Your Store? 7 Benefits Explained

We’re living in an age where ecommerce is evolving at an increasingly rapid rate. It wasn’t all that long ago, where buying online was more of a novelty concept. Digital shoppers could certainly find

Holiday Marketing October 27, 2023

7 Thanksgiving Marketing Ideas to Try in 2024

Thanksgiving, celebrated in the US on the fourth Thursday in November, is a double win for marketers. On the one hand, it’s a time for loved ones to come together to watch football, attend a parade,

Marketing Automation October 25, 2023

21 Cart Abandonment Statistics To Help Build Your 2024 Strategy

Shopping cart abandonment is the eternal nemesis of ecommerce store owners. I can say from experience that it’s incredibly frustrating to successfully move a shopper through the sales funnel and

Email Marketing October 23, 2023

10 Excellent HubSpot Alternatives That'll Electrify Your Email Program

Partsales hub, part marketing automation platform, and part CRM software, HubSpot is a decidedly heavyweight tool. Few platforms can go toe-to-toe with it on features. But HubSpot’s greatest

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