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Email Marketing

7 Thanksgiving Marketing Ideas to Try in 2023

Thanksgiving, celebrated in the US on the fourth Thursday in November, is a double win for marketers. On the one hand, it’s a time for loved ones to come together to watch football, attend a parade,

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Email Marketing

7 Cyber Monday Email Examples (and Why They Work)

The Thanksgiving weekend is make or break for retailers.  In 2021, almost 180 million Americans shopped over the five-day period, according to the National Retail Federation. That’s almost 21 million

Ecommerce

7 Customer Retention Strategies That’ll Boost Customer Loyalty

It’s okay if you lose customers when you have a robust customer acquisition strategy, right?  Well, a rotating door-style approach isn’t the smartest from a business point of view. A solid customer

Email Marketing

9 Back-to-School Email Examples to Inspire Your Next Campaign

Back-to-school is one of the busiest retail “events” of the year. According to the National Retail Federation (NRF), the average US household planned to spend a cool $864.35 during the 2022

Ecommerce

7 Halloween Marketing Strategies to Try in 2023

Total Halloween spending in the US is expected to hit a record $10.6 billion in 2022, with the average household planning to splash out more than $100 on the spooky holiday. That’s a whole lot of

Ecommerce

7 October Newsletter Ideas (and Why They Work)

October is the first full month of fall. It’s all about pumpkin spice lattes, cozy outfits, Halloween costumes… and shopping. That’s right. Data shows that in 2021, October saw the second-highest US

Email Marketing

7 Simple (But Effective) Email Header Examples to Inspire Your Own

How long does it take you to send the average marketing email? Factor in everything. The overall concept, the subject line and body copy, the imagery, the layout, and anything else. You’re probably

Email Marketing

9 Price Drop Email Examples That’ll Inspire Your Next Workflow

Consumers have long insisted that price is less important than quality when making purchase decisions. I’m no psychologist, but I think there’s reason to be a little skeptical about those findings.

Email Marketing

9 Best DTC Email Examples We’ve Seen (2023)

Imagine you start brewing your own lemonade. After months of honing your approach, you’ve landed on a winning recipe. It’s the perfect blend of tangy, refreshing, and sweet. Now you want to share the

Ecommerce

9 September Newsletter Ideas (and Why They Work)

September is a time of flux. The Labor Day weekend signals the end of summer, with fall wardrobes to the fore. Students are back at school and university. The new NFL season kicks into gear. And it