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Popup Optimization: 7 Best Practices That’ll Boost Your Conversions
There are a lot of conversion rate optimization (CRO) tips online. And while most touch on copywriting best practices and checkout optimization tips, few, if any, address website popups. That
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The 7 Best Nonprofit Subject Lines We’ve Seen
Email is a key line of communication to your supporters as a nonprofit organization. Unfortunately, your carefully crafted messages mean little if people don’t notice and open them. Chances are
What Are Micro Conversions? (11 Examples You Should Know)
When I say “conversions,” what pops in your mind? For many brands, it’s something major like making a sale. That’s a natural reaction, and it’s totally understandable. If you’re running an
Satisfaction Guarantees: 7 of The Best Examples We’ve Seen (and When to Use Them)

Product close-ups, size guides, augmented reality … No matter how much you help customers visualize your products, online shopping will always carry a certain amount of risk for consumers. After
The Best E-Commerce Marketing Channels for New Store Owners (With Examples)
You’ve recently launched your first e-commerce store. Congratulations! You’re part of a massive industry that’s projected to reach $3.9 trillion in 2020 and $4.5 trillion in 2021. Just look at the
The 8 Best Shopping Search Engines That Drive Sales
Competition is fierce in the e-commerce world. Consumers have a ton of options, so it only makes sense that many want to compare prices before making a purchase. A recent survey found, nearly four
The 9 Best E-Commerce Podcasts You Must Follow in 2022
If you ever searched for the best e-commerce podcasts on Spotify or Apple Music, you’ve seen how many options there are out there. As of writing, Spotify has over 2.2 million podcasts with a good
The 7 Best Donation Form Examples to Inspire Your Own
By the time somebody reaches your donation page, they’re so close to the finish line. They’re almost ready to give to your cause. At this point, your goal is to make sure they follow through. And
The 7 Best Giveaway Ideas You Can Use Today (+ Examples)

If there’s one thing that marketers and consumers love equally, it’s giveaways. Branded competitions, contests, or sweepstakes—no matter which form they take, giveaways carry a certain value both
We Looked at 19,374 E-Commerce Newsletters. Here Are 7 of Our Favorite
If you’re anything like me, you’re continually scavenging for new and exciting newsletters to learn from and model. There are a lot out there, but e-commerce newsletters have much to offer by way