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ConvertKit isn’t your average email marketing platform. It caters to a specific niche: content creators who want to reach, engage, and build their audiences through email newsletters. So if you’re a
In a world where AI tools can spit out an essay on any subject in mere seconds, it’s easy to overlook the value of individual words. Yet the fact remains: power words sell. With the right messaging,
Black Friday is a busy time, not only for us marketers but also for consumers, having to sift through the many promotional emails in their inboxes. In this immense virtual competition, especially
Picture the scene: You walk into a brick-and-mortar store. After a little browsing, you find the “I’m emo, but in a Gerard Way” T-shirt you’ve been searching high and low for. But then disaster
An SMS short code is a five- or six-digit number used in SMS and MMS marketing. Marketers often use them for data capture: customers are encouraged to opt-in for SMS marketing by texting a keyword to
Covid-19 has changed how online retailers profit from Black Friday. Gone are the days of queuing outside storefronts in the cold. In 2023, the majority of Black Friday transactions will take place
For ecommerce brands, the best way to avoid a fright this October 31st is to nail your Halloween campaigns. Spooky season is one of the year’s biggest shopping occasions, with the National Retail
Without a crystal ball, it can be difficult to know what drives customers to make a purchase. This is increasingly complex given that the customer journey is now twistier and turnier than an episode