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Email Marketing

7 Examples of Email Marketing Templates (That You Can Steal Today)

With every dollar spent on email marketing delivering a return of £41 (or $51), it’s hardly surprising brands want to do more of it. But they’re not always prepared to put their money where their

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Email Marketing

7 February Newsletter Ideas (That You Haven’t Thought of)

February is an interesting month for email marketers. On one hand, it historically sees the lowest retail sales of any month. That’s not ideal. But that doesn’t tell the full story. Data from

Email Marketing

7 New Year Email Examples (That Are Super Effective)

Ever since the ancient Babylonians started making New Year’s resolutions, the dawning of a new year has been a time of change and growth. Fast forward about 4,000 years and the tradition is alive and

Ecommerce

5 New Year's Marketing Ideas That Work

January has traditionally been a tough time for retailers, with consumers tightening the purse strings after splashing out during the holiday season. In fact, in 2021, January saw the second-lowest

Email Marketing

7 Simple Email Segmentation Ideas (for DTC Brands)

Ever wonder why email segmentation is so effective? Let me demonstrate through the power of analogy. Imagine you’re running a brick-and-mortar hardware store employing two sales reps.  The first

Ecommerce

7 January Newsletter Ideas (and Why They Work)

After the mayhem of the golden quarter, January can seem like a long-overdue break for ecommerce marketers. That sense of relief lasts right up until you remember that you’ve still got targets to

Ecommerce

7 December Newsletter Ideas (and Why They Work)

Marketing is often about experimentation and iteration. Try offering free gifts instead of percentage discounts. Tinker with your customer segments. Write a subject line using nothing but emojis. See

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7 Christmas Popup Examples That’ll Inspire Your Next Campaign

Everyone loves Christmas, right? Consuming your body weight in eggnog and roasted meats and vegetables; spoiling your friends and family (and yourself); spending valuable time with your nearest and

Email Marketing

7 WooCommerce Email Examples That’ll Inspire Your Own

WooCommerce is the world’s biggest commerce platform, with a market share of almost 37 percent. Sure, we’re not talking Google levels of dominance, but it’s 2.5 times bigger than its nearest rival

Email Marketing

7 Shopify Email Examples to Inspire Your Own

Shopify is one of the biggest names in ecommerce technology. Its platform powers millions of merchants in 175+ countries, including big hitters like Allbirds, Gymshark, and Netflix. To date, Shopify