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Holiday Marketing December 7, 2023

5 New Year's Marketing Ideas That Work

January has traditionally been a tough time for retailers, with consumers tightening the purse strings after splashing out during the ecommerce holiday season. In fact, in 2021, January saw the

Email Marketing November 30, 2023

7 December Newsletter Ideas that Actually Work

Marketing is often about experimentation and iteration. Try offering free gifts instead of percentage discounts. Tinker with your customer segments. Write a subject line using nothing but emojis. See

Holiday Marketing November 16, 2023

5 Black Friday Cyber Monday Tips for 2023 Holiday Success

Black Friday seems to come up quicker every year. Last year, 79.2 million US consumers shopped online during Black Friday, 70% of which was specifically towards holiday gifting. And every year,

Email Marketing November 3, 2023

7 of the Best Thanksgiving Email Examples You Can Copy

For most ecommerce marketers, November means one and one thing only: Black Friday. And for good reason. While ecommerce holiday spending has exceeded $790 billion in the US alone, Black Friday

Holiday Marketing October 30, 2023

Move Over Black Friday – It's Time for Black October and November

Every online brand has its sights set on one massive holiday: Black Friday. There’s no exception. If you’re not “going big” on Black Friday, you’re missing out. Everyone talks about how Black Friday

Holiday Marketing October 27, 2023

7 Thanksgiving Marketing Ideas to Try in 2023

Thanksgiving, celebrated in the US on the fourth Thursday in November, is a double win for marketers. On the one hand, it’s a time for loved ones to come together to watch football, attend a parade,

Holiday Marketing October 20, 2023

7 Black Friday Popups Every Online Store Needs

As the big day nears, you’re likely fine-tuning your Black Friday emails and boosting your ad spending to increase website traffic. After all, you want to leverage this year’s

Email Subject Lines October 13, 2023

86 of the Best Black Friday Subject Lines We’ve Seen

Black Friday is a busy time, not only for us marketers but also for consumers, having to sift through the many promotional emails in their inboxes. In this immense virtual competition, especially

Email Marketing October 6, 2023

Use These 9 Types of Black Friday Emails to Drive More Sales in 2023

Covid-19 has changed how online retailers profit from Black Friday. Gone are the days of queuing outside storefronts in the cold. In 2023, the majority of Black Friday transactions will take place

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