Browse posts
by category.
How to Harness the Power of Multichannel Marketing (+ Concrete Ecommerce Examples)
Multichannel marketing is kind of a no brainer — multiple channels will always be more effective than just one. According to research from Digital Doughnut and EPiServer, 95 percent of marketers
Inbound Marketing For Ecommerce: Everything You Need To Know
Outbound marketing is like playing high-stakes darts. You throw one dart into a pool of dartboards, and hope that you make at least one bullseye. While that’s well and good, if the only strategy
17 Little-Known Persuasive Copywriting Techniques That Will Improve Your Sales
If you’re looking for persuasive copywriting techniques you can try… You’re in the right place. In this post, I’ll share 17 of the best copywriting techniques you can use to boost your bottom line
5 Reciprocity Marketing Examples From Ecommerce Brands
The first of Robert Cialdini’s 6 Principles of Persuasion is reciprocity. It states the following: “People are obliged to give back to others the form of a behavior, gift, or service that they have
The 8 Best Shopping Search Engines That Drive Sales
Competition is fierce in the ecommerce world. Consumers have a ton of options, so it only makes sense that many want to compare prices before making a purchase. A recent survey found, nearly four out
How to Use Channel Marketing (Your Key to Unlocking More Sales)
Marketing in ecommerce is far from easy. Sometimes it seems like you’ve completely tapped your own channels. You’ve exhausted your whole network — and nothing seems to be working. So why not leverage
Why Your Ecommerce Brand Needs an RFM Analysis (And How to Do It)
It’s no secret that personalization holds the key to successful email marketing. In fact, 62 percent of consumers respond positively to emails with personalized content, while 76 percent feel
7 Simple Email Segmentation Ideas (for DTC Brands)
Ever wonder why email segmentation is so effective? Let me demonstrate through the power of analogy. Imagine you’re running a brick-and-mortar hardware store employing two sales reps. The first
8 Best DTC Brands You Need to Know About (2026)
From PepsiCo to Nike, many of the largest global brands are adopting some form of direct-to-consumer (DTC) approach. Why? DTC brands are some of the most innovative in the ecommerce space. Their
Come for the automated marketing. Stay for the endless revenue growth.
Start a 14-day free trial, no credit card required.