What’s a Conversion Worth?
Conversions are one of the clearest signs your marketing strategy is generating value for your company. However, how can you identify how much a particular conversion is worth, especially if it’s not the transaction itself?
Why Marketing Automation Is the Future of Email Marketing
Marketing automation is the future of email marketing. Within 3 years, any business experiencing success with online sales will be using some form of marketing automation. Remember that you heard it here first.
Drip + Unbounce = Instant Access to Your Unbounce Leads
Drip's integration with Unbounce allows you, with just a few clicks, to add any information you collect via an Unbounce landing page to your Drip account.
Use Twitter Lead Gen Cards to Boost Your Drip Campaign (For Free)
Drip is a great tool for generating leads on your own website. In this short guide, I’ll show you how to take that lead generating power to Twitter and use your existing Drip Campaign to convert your followers into customers.