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Holiday Marketing January 26, 2026

11 Valentine’s Day Marketing Strategies You Can Try Today

Valentine’s Day is one of the biggest commercial opportunities for marketers. With spending expected to reach $27,5 billion this year in the US alone, you need to leverage this romantic ecommerce

Email Marketing January 26, 2026

9 of the Best Valentine’s Day Email Examples We’ve Seen

Ah, Valentine’s Day… The day of love. Or, more accurately, the day of gifting your partner, your BFF, your dog, or yourself. According to The National Retail Federation, the average American consumer

November 4, 2025

Creator Marketing in a Zero‑Click World: Make Owned Channels Your Advantage

Generative engine optimization (GEO) and tightening privacy rules are rewriting the rules of attention. Fewer clicks land on your site, and a growing share of those visitors show up as anonymous. The

August 4, 2025

What Marketers Need to Know About the New Texas SB 140 Law

Texas is known for doing things big, and that now includes its telemarketing regulations. A new state law, Senate Bill 140 (SB 140), is set to take effect on September 1, 2025, and it's a

April 23, 2025

Tourism Marketing: Build Stronger Customer Relationships Through Email

The global travel experience market could soon be worth a cool $1 trillion – music to the ears of providers who slogged through the long, hard months of the pandemic. But if you’re going to grab your

Email Marketing January 8, 2025

Apple iOS 18.2: What It Means for Your 2026 Email Marketing Strategy And Beyond

Apple released iOS 18.2 on December 12th, 2024, and with it came major changes to the Apple Mail inbox. While there are no major privacy impacts this time (we can all breathe a sigh of relief), there

Holiday Marketing June 27, 2024

4 Actionable Black Friday Cyber Monday Insights for Your 2024 Strategy

For marketers, July is the new September. As Black Friday has become Black October, if it feels like we’re kicking off our Black Friday Cyber Monday (BFCM) planning earlier and earlier each year,

Email Marketing March 18, 2024

9 Must-Have Email Examples for the Fashion & Apparel Industry

The fashion and apparel industry is exploding right now. According to a new report by Shopify, “Experts predict that the ecommerce segment of fashion and apparel will increase at a compound annual

Email Marketing February 19, 2024

How to Get Email Tone Right [and Adapt it to Your Unique Customer Journey]

Anyone who’s ever had an argument will be all too familiar with the phrase: “It’s not what you said, it’s how you said it.” Those words of wisdom are just as relevant to ecommerce marketing as they

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