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Email Marketing September 29, 2022

9 Price Drop Email Examples That’ll Inspire Your Next Workflow

Consumers have long insisted that price is less important than quality when making purchase decisions. I’m no psychologist, but I think there’s reason to be a little skeptical about those findings.

Email Marketing September 21, 2022

9 Best DTC Email Examples We’ve Seen (2024)

Imagine you start brewing your own lemonade. After months of honing your approach, you’ve landed on a winning recipe. It’s the perfect blend of tangy, refreshing, and sweet. Now you want to share the

Email Marketing September 9, 2022

9 Best Email Marketing Services for DTC Brands (2024)

Email needs to be a key channel in your marketing mix. The reach is there as four billion people use email daily. Plus, it garners results, with 95 percent of marketers saying email marketing helped

Email Marketing August 31, 2022

Email Marketing Analytics: 7 Metrics You Need to Track

Data is the lifeblood of marketers. We’d probably write romantic love songs to data if we had the time. Why do we heart data so much? Well, without analytics you just have guesswork. And that’s a

Email Marketing August 25, 2022

7 Best Dynamic Email Examples We’ve Seen

Back before the internet was a “thing”, people did virtually all of their shopping at local stores. (Hard to believe, I know.) They’d visit the same mom-and-pop retailer once a week for years on end.

Email Marketing August 17, 2022

9 August Newsletter Ideas (and Why They Work)

August is the height of summer. (Well, in the northern hemisphere at least.) But while the average consumer is contemplating two weeks on a beach or trying to figure out how to keep their kids

Email Marketing July 15, 2022

7 Apology Email Examples That’ll Help Inspire Your Own

Elton John got it right when he sang “sorry seems to be the hardest word.” According to research from Litmus, almost half of marketers don’t send corrections or apology emails after making some kind

Email Marketing July 13, 2022

9 July Newsletter Examples (and Why They Work)

Let’s play a quick round of word association. Which words and phrases spring to mind when I say “July”? There’s a good chance you’re thinking barbecues, beach breaks, picnics, cocktails, and the 4th

Email Marketing July 12, 2022

7 of The Best Upsell Email Examples We’ve Seen

Picture the scene: It’s been a long, busy day. So busy, in fact, that you didn’t have time to grab lunch. Famished, you make a beeline for the nearest burger joint. On autopilot, you order the

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