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How to Use GIFs in Emails Effectively (with Examples)
Turns out GIFs aren’t just for reacting to tweets — they’re also a fantastic way to drive engagement in your email marketing. There are plenty of brands driving eye-catching results by using GIFs in
The 7 Best Email Service Providers for Ecommerce Brands in 2024
You might have heard someone say that email marketing is dead. That’s just not true. In fact, for every $1 spent on email marketing, the average return is $42. You're also 40 times more likely to get
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9 Awesome June Newsletter Ideas [That Will Kick Off Your Summer Right]
We all know the golden quarter can be make or break for ecommerce businesses. But did you know that in 2022, June was the second-biggest month for US retail sales, with consumers shelling out over
9 Giveaway Email Subject Lines (To Boost Your Giveaway Open Rates)
We all love email marketing. With an average ROI of $36 for every $1 spent, it’s one of the most reliable (and least expensive) ways to generate revenue. But it’s worth remembering that your audience
7 Proven Ways to Reduce Email Bounce Backs
When you think about it, marketing is difficult. We have to reach our customers at exactly the right time, with exactly the right message and offer. Get it wrong and they’ll keep their money in their
7 May Newsletter Ideas (That You'll Want to Steal Today)
For many of us, May is a time of celebration, as the weather hots up, music festivals take place across the US, and students graduate college. Which should mean plenty of opportunities for brands,
5 Fantastic Mother's Day Email Examples (To Inspire You)
Mother’s Day is a great opportunity to show mothers and grandmothers how much we appreciate everything they do. Naturally, it’s also one of the most competitive occasions of the year in ecommerce —
The 10 Best ActiveCampaign Alternatives (With Feature Breakdown)
Almost four in five marketers say their overall customer journey is at least partially automated, according to research from Ascend2. And the #1 use of marketing automation software? Email marketing.
The 10 Best Mailchimp Alternatives (When You Need More for Ecommerce)
Mailchimp is one of the most popular automation and email marketing platforms. And with research revealing that 54 percent of employees believe they could save 240 hours annually through automation,
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