Posts by Emil Kristensen
8 Best DTC Brands You Need to Know About (2024)
From PepsiCo to Nike, many of the largest global brands are adopting some form of direct-to-consumer (DTC) approach. Why? DTC brands are some of the most innovative in the ecommerce space. Their
7 November Newsletter Ideas (and Why They Work)
Ever wish ecommerce marketing was less boom-and-bust? You spend the long summer months scratching around for marketing ideas, while a dispassionate audience studiously ignores you. Then November
7 Cyber Monday Email Examples (and Why They Work)
The Thanksgiving weekend is make or break for retailers. In 2021, almost 180 million Americans shopped over the five-day period, according to the National Retail Federation. That’s almost 21 million
7 Customer Retention Strategies That’ll Boost Customer Loyalty
It’s okay if you lose customers when you have a robust customer acquisition strategy, right? Well, a rotating door-style approach isn’t the smartest from a business point of view. A solid customer
9 Back-to-School Email Examples to Inspire Your Next Campaign
Back-to-school is one of the busiest retail “events” of the year. According to the National Retail Federation (NRF), the average US household planned to spend a cool $864.35 during the 2022
7 Halloween Marketing Strategies to Try in 2024
Total Halloween spending in the US is expected to hit a record $10.6 billion in 2022, with the average household planning to splash out more than $100 on the spooky ecommerce holiday. That’s a whole
7 October Newsletter Ideas (and Why They Work)
October is the first full month of fall. It’s all about pumpkin spice lattes, cozy outfits, Halloween costumes… and shopping. That’s right. Data shows that in 2021, October saw the second-highest US
7 Simple (But Effective) Email Header Examples to Inspire Your Own
How long does it take you to send the average marketing email? Factor in everything. The overall concept, the subject line and body copy, the imagery, the layout, and anything else. You’re probably
9 Price Drop Email Examples That’ll Inspire Your Next Workflow
Consumers have long insisted that price is less important than quality when making purchase decisions. I’m no psychologist, but I think there’s reason to be a little skeptical about those findings.
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