Posts by Emil Kristensen
7 Halloween Marketing Strategies to Try in 2024
Total Halloween spending in the US is expected to hit a record $10.6 billion in 2022, with the average household planning to splash out more than $100 on the spooky ecommerce holiday. That’s a whole
7 October Newsletter Ideas (and Why They Work)
October is the first full month of fall. It’s all about pumpkin spice lattes, cozy outfits, Halloween costumes… and shopping. That’s right. Data shows that in 2021, October saw the second-highest US
7 Simple (But Effective) Email Header Examples to Inspire Your Own
How long does it take you to send the average marketing email? Factor in everything. The overall concept, the subject line and body copy, the imagery, the layout, and anything else. You’re probably
9 Price Drop Email Examples That’ll Inspire Your Next Workflow
Consumers have long insisted that price is less important than quality when making purchase decisions. I’m no psychologist, but I think there’s reason to be a little skeptical about those findings.
9 Best DTC Email Examples We’ve Seen (2026)
Imagine you start brewing your own lemonade. After months of honing your approach, you’ve landed on a winning recipe. It’s the perfect blend of tangy, refreshing, and sweet. Now you want to share the
7 Re-Engagement Email Examples That’ll Drive More Sales
Growing an email marketing list is a constant battle. It’s hard enough persuading potential customers to sign up in the first place. But for many brands, it’s even harder to keep them engaged weeks,
7 Onsite Marketing Examples to Inspire Your Own
I doubt there’s a single ecommerce company in the world that’s truly happy with its conversion rate. According to IRP Commerce, conversion rates fluctuate throughout the year, but typically range
Email Marketing Analytics: 7 Metrics You Need to Track
Data is the lifeblood of marketers. We’d probably write romantic love songs to data if we had the time. Why do we heart data so much? Well, without analytics you just have guesswork. And that’s a
7 Best Dynamic Email Examples We’ve Seen
Back before the internet was a “thing”, people did virtually all of their shopping at local stores. (Hard to believe, I know.) They’d visit the same mom-and-pop retailer once a week for years on end.
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