Email Marketing (3)

Email Marketing

Email Marketing Analytics: 7 Metrics You Need to Track

Data is the lifeblood of marketers. We’d probably write romantic love songs to data if we had the time. Why do we heart data so much? Well, without analytics you just have guesswork. And that’s a

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Email Marketing

7 Best Dynamic Email Examples We’ve Seen

Back before the internet was a “thing”, people did virtually all of their shopping at local stores. (Hard to believe, I know.) They’d visit the same mom-and-pop retailer once a week for years on end.

Email Marketing

Are Emails Case Sensitive? What You Need to Know

Picture this. You’ve gone to the trouble of creating a compelling email campaign. Convincing copy and stunning product images abound. You hit send and the emails are delivered to your list. Well…

Email Marketing

How to Improve Your Email Open Rate: 5 Research-Backed Tactics

Did you know that every $1 spent on email marketing delivers an average return of more than $35? And that 72 percent of consumers would rather receive communications from brands via email than other

Email Marketing

7 Apology Email Examples That’ll Help Inspire Your Own

Elton John got it right when he sang “sorry seems to be the hardest word.” According to research from Litmus, almost half of marketers don’t send corrections or apology emails after making some kind

Email Marketing

7 of The Best Upsell Email Examples We’ve Seen

Picture the scene: It’s been a long, busy day. So busy, in fact, that you didn’t have time to grab lunch. Famished, you make a beeline for the nearest burger joint. On autopilot, you order the

Email Marketing

7 Creative Free Shipping Email Examples That’ll Double Your AOV

You’ve reached a new customer with the perfect product ad. They saw it at exactly the right time when they were already looking to buy a product that’s just like yours. Having done their due

Email Marketing

7 Replenishment Email Examples That’ll Drive Repeat Purchases

Replenishable products are a marketer’s dream. Close the deal once, then enjoy months—or even years—of ongoing revenue with predictable buying frequencies. That’s an attractive business model.

Email Marketing

7 Post-Purchase Email Examples to Inspire Your Own

To run a successful ecommerce business you must build long-term relationships with customers. When you increase customer loyalty by just 7 percent, you increase customer lifetime value by more than

Email Marketing

7 Targeted Email Examples to Inspire Your Next Campaign

How do you produce emails that your audience will not only love but also act upon? That’s the burning question we all want an answer to. When you fail to send relevant, valuable emails, your audience