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Email Marketing August 7, 2023

The 10 Best AWeber Alternatives (Feature by Feature Comparison)

AWeber is well-known and reasonably priced. It gives you a bunch of ways to grow and engage your audience, from email marketing to web push notifications to slickly designed landing pages. And it has

Email Marketing July 31, 2023

How to Write the Perfect Product Launch Email (+8 Examples for Inspiration)

Google Glass. Premier smokeless cigarettes. New Coke. What do those expensively developed, highly anticipated products have in common? They all flopped. And they’re in good company. Of nearly 30,000

Email Marketing July 17, 2023

8 Advanced Post-Purchase Workflows (That Will Help You Build Loyalty)

Chances are, most of your marketing strategies and workflows are geared toward acquisition. Because without a constant stream of new customers, you’ll never hit your growth goals. But, as marketers,

Email Marketing July 11, 2023

48 Swipeable Cart Abandonment Subject Lines from Top E-Commerce Brands

Cart abandonment is an e-tailers worst nightmare. You likely already know that sending cart abandonment emails to recover lost revenue is crucial. But with an overcrowded inbox, how do you ensure

Email Marketing July 10, 2023

The Only Advanced Abandoned Cart Workflow Template You’ll Ever Need

Shopping cart abandonment is the scourge of ecommerce marketers everywhere. You’ve piqued a prospective customer’s interest so much that they’ve visited your store, browsed your products, and added

Email Marketing July 7, 2023

Are Emails Case Sensitive? What You Need to Know

Are emails case sensitive? No. Email addresses aren't case sensitive. Using the wrong case isn't why your emails might be bouncing. All you have to worry about is whether the characters are all

Email Marketing July 3, 2023

6 Email Dark Mode Best Practices (To Save Your Customers’ Eyes)

Back in the day, dark was the only option for computer interfaces. Image source Technological strides paved the way for a world of bright and breezy design, leading to the predominance of white

Email Marketing June 28, 2023

How to Use GIFs in Emails Effectively (with Examples)

Turns out GIFs aren’t just for reacting to tweets — they’re also a fantastic way to drive engagement in your email marketing. There are plenty of brands driving eye-catching results by using GIFs in

Email Marketing June 26, 2023

The 7 Best Email Service Providers for Ecommerce Brands in 2023

You might have heard someone say that email marketing is dead. That’s just not true. In fact, for every $1 spent on email marketing, the average return is $42. You're also 40 times more likely to get

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