Leveraging Post-Purchase Emails to Increase Conversion Success
Post-purchase emails have become one of the most powerful tools to include in your digital marketing strategy. They can boost customer retention, improve your conversion rate, and actually reduce overall marketing expenses.
[Chapter 4] Big-impact Black Friday and Cyber Monday Marketing Plans That Customers Will Love
You have a big email list and a standout brand, but what's next for your store as it prepares for the holidays? Analyze your ecommerce store's marketing channels and start drafting up a master plan before Black Friday and Cyber Monday creep up on you.
[Chapter 3] How to Build Better Customer Relationships in Time for the Holidays
So, you've been building your list of people to talk to before Black Friday and Cyber Monday—but now what? See how you can start fanning the flames on your burgeoning customer relationships and enhance every part of their very early journey with your ecommerce store.
Improve Your Customer Engagement: Useful Segments for Every Drip Account
Greg Getner (founder of Get Getner, a boutique performance marketing shop) outlines the must-have segments when it comes to increasing ROI with your email marketing.
[Chapter 2] Build Customer Bonds with Care: Turn Traffic into Leads Before Cyber Monday
Ready to turn cold ecommerce traffic into warm leads before Black Friday and Cyber Monday? Learn about lead generation tactics in time for the holidays so that your email list is long and ready to hear from your store this year. Go on—hang those customer relationships by the chimney with care. Er...something like that.
[Chapter 1] Trust, Loyalty, and Good Cheer: The Keys to Making Your Ecommerce Store Stand out This Black Friday + Cyber Monday
How to Manage Your Email List (The Complete Guide to an Engaged Email List)
Want a more engaged email list? Check out this li'l guide to organizing, managing, and implementing a rockstar strategy for your ecommerce email list in Drip ECRM.
Getting Started in the Ecommerce Industry: Where to Begin and How to Do It
Ever wondered if it's worth it to start marketing your ecommerce store? Whether you're just thinking about getting started or you're already planning a strategy, check out why you should start marketing your ecommerce store STAT.
Put Your Brand Where Your People Are: Omnichannel Marketing for Online Stores
Ever wonder what the real difference is between multichannel and omnichannel marketing strategies? Learn what's what, and which strategy can really help your online shop create the best experience for each and every customer.