Follow These 6 Best Practices for Using Images in Emails
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Follow These 6 Best Practices for Using Images in Emails
Images enhance emails: They make your brand recognizable and your company relatable. When used right, images can also drive more customers to your e-commerce store. That’s why marketers place such
How to Use Sleeknote to Get More Leads and Sales
“Popups are ugly, intrusive, and useless.” If you hear someone say this, it only means one thing: they’re using popups the wrong way. When used right, popups help you reach different conversion
Learn from the Best: 6 of the Top Automotive Email Examples
Admittedly, I’m no car expert. I can barely change a tire. I do, however, know a thing or two about automotive email marketing. And I know how potent of a strategy it can be for automotive companies
An Ecommerce Marketer’s Guide to Conversion Rate Optimization
I know what you’re thinking. Big promises. Too good to be true, right? After all, e-commerce conversion rate optimization (CRO) is a complex thing. You can’t just put in 10 minutes of work and expect
How to Optimize Out-of-Stock Product Pages for Conversions
Picture the scene: you’ve searched high and low for the perfect pair of fringed moccasins. Thrilled, you click through to the product page and prepare to add-to-bag. But then disaster strikes…
How to Use Visual Storytelling in Marketing (With Examples)
Using images to tell stories is nothing new. Ancient Indonesian cave paintings of animals were created 17,400 to 39,900 years ago. This relied upon the use of simple symbols to represent objects and
Casper Marketing: How a Mattress Retailer Went from Zero to $750 Million in 4 Years (Case Study)
In 2014, five guys got together with an idea to build a company that would revolutionize sleep. Their goal was ambitious and audacious: To create an affordable, direct-to-consumer mattress—without
7 Proven Sales Promotion Examples That’ll Skyrocket Your Sales
While the offer in your sales campaigns surely matters, how you frame and promote them often plays a more crucial role in converting prospects into customers. By combining website popups with email
9 E-Commerce Landing Page Best Practices to Lift Conversions
The e-commerce industry is absolutely booming. Recent data from Statista predicts worldwide e-commerce sales will reach over $3.45 billion by 2019 and a staggering $4.87 billion by 2021. That’s a
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