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Customer Experience July 12, 2023

10 Incredible Customer Retention Strategies (You Can't Afford to Miss)

Imagine two brands. Brand A is one of your favs. You’ve bought from them before, you love their products, you subscribe to their email newsletters, and you get a tingle of anticipation each time you

Email Subject Lines July 11, 2023

48 Swipeable Cart Abandonment Subject Lines from Top E-Commerce Brands

Cart abandonment is an e-tailers worst nightmare. You likely already know that sending cart abandonment emails to recover lost revenue is crucial. But with an overcrowded inbox, how do you ensure

Email Marketing July 10, 2023

The Only Advanced Abandoned Cart Workflow Template You’ll Ever Need

Shopping cart abandonment is the scourge of ecommerce marketers everywhere. You’ve piqued a prospective customer’s interest so much that they’ve visited your store, browsed your products, and added

Email Marketing July 7, 2023

Are Emails Case Sensitive? What You Need to Know

Are emails case sensitive? No. Email addresses aren't case sensitive. Using the wrong case isn't why your emails might be bouncing. All you have to worry about is whether the characters are all

Brand Marketing July 5, 2023

Everything You Need to Know About Influencer Marketing

In this day and age, influencer marketing is one of the best ways to reach new audiences. Thanks to the spread of social networks, there are influencers in every niche who have huge audiences. How

Email List July 5, 2023

7 Genius Lead Generation Quizzes to Inspire Your Quiz Funnels

If you’re collecting emails on your site, you likely know this dilemma: You want to get more information from your visitors, but you also know that adding more input fields will hurt your conversion

Email Marketing July 3, 2023

6 Email Dark Mode Best Practices (To Save Your Customers’ Eyes)

Back in the day, dark was the only option for computer interfaces. Image source Technological strides paved the way for a world of bright and breezy design, leading to the predominance of white

Ecommerce Platforms June 30, 2023

How to Create a Killer Shopify Popup (+Examples for Inspiration)

As an ecommerce store owner, your ultimate goal is to convert website visitors into paying customers. Not just convert, but rather, convert in a way that’s cost-effective and easy to maintain. The

Email Marketing June 28, 2023

How to Use GIFs in Emails Effectively (with Examples)

Turns out GIFs aren’t just for reacting to tweets — they’re also a fantastic way to drive engagement in your email marketing. There are plenty of brands driving eye-catching results by using GIFs in

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