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Posts by Whitney Blankenship

Email Marketing August 30, 2023

13 Loyalty-Building Referral Email Examples (+ Templates & Tips)

Let me do some extremely simple math to illustrate the power of referral marketing: Say you’ve got 10,000 contacts on your email list. According to the Survey Center on American Life, 53 percent of

Email Marketing August 28, 2023

How to Improve Your Email Open Rate: 10 Research-Backed Tactics

Think about all the work that goes into sending a marketing email. Brainstorming ideas. Working on the design. Writing the body copy. Coming up with a snappy subject line. So it’s a little depressing

Holiday Marketing August 25, 2023

17 Summer Marketing Ideas You Can Try Today

Historically, when the weather heats up, online sales cool down as shoppers spend more traveling, dining out, and generally enjoying the great outdoors. All of which means that if you’re going to

Ecommerce August 23, 2023

The 7 Best Shopify Automation Apps for Ecommerce Growth in 2024

Almost four in five marketers say their overall customer journey is at least partially automated, so you’re probably no stranger to the world of Shopify automation. At the same time, there’s almost

Email Marketing August 21, 2023

The 10 Best MailerLite Alternatives (+ Price Comparison Table)

MailerLite is best known as a low-cost email marketing platform. (Probably because it’s called “MailerLite”). That reputation is actually a little misleading. MailerLite offers a wealth of additional

Email Marketing August 16, 2023

The 7 Best Email Marketing Apps for Shopify

Shopify and email marketing are a match made in ecommerce heaven. Combined, they give you all the tools to reach new audiences, engage existing customers, showcase your products, and drive sales and

Ecommerce August 14, 2023

25 Excellent Call to Action Examples (That'll Earn You More Clicks)

You can have the best product in the world, but nothing else matters if you don’t ask your prospects to make a purchase. This blog post will share the best examples of call-to-action phrases and

Email Marketing August 9, 2023

The Top 10 Brevo/Sendinblue Alternatives for Your Ecommerce Store

Sendinblue carved out a niche as a high-quality, low-cost email marketing platform. It might have lacked some of the bells and whistles of premium tools, but it did all the essentials well — and at a

Email Segmentation August 9, 2023

7 Customer Segmentation Ideas to Better Target Your Campaigns

Every one of your customers is as unique as a unicorn riding a unicycle. It doesn’t make marketing easy. They expect to be treated as such, even if you’ve got hundreds or thousands of unicorns in

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