Posts by Whitney Blankenship

The 10 Best MailerLite Alternatives (+ Price Comparison Table)

MailerLite is best known as a low-cost email marketing platform. (Probably because it’s called “MailerLite”). That reputation is actually a little misleading. MailerLite offers a wealth of additional

The 7 Best Email Marketing Apps for Shopify

Shopify and email marketing are a match made in ecommerce heaven. Combined, they give you all the tools to reach new audiences, engage existing customers, showcase your products, and drive sales and

25 Excellent Call to Action Examples (That'll Earn You More Clicks)

You can have the best product in the world, but nothing else matters if you don’t ask your prospects to make a purchase. This blog post will share the best examples of call-to-action phrases and

The Top 10 Brevo/Sendinblue Alternatives for Your Ecommerce Store

Sendinblue carved out a niche as a high-quality, low-cost email marketing platform. It might have lacked some of the bells and whistles of premium tools, but it did all the essentials well — and at a

7 Customer Segmentation Ideas to Better Target Your Campaigns

Every one of your customers is as unique as a unicorn riding a unicycle. It doesn’t make marketing easy. They expect to be treated as such, even if you’ve got hundreds or thousands of unicorns in

The 10 Best AWeber Alternatives (Feature by Feature Comparison)

AWeber is well-known and reasonably priced. It gives you a bunch of ways to grow and engage your audience, from email marketing to web push notifications to slickly designed landing pages. And it has

The 11 Best Ecommerce Homepage Examples [That Nail User Experience]

Making a sale is all about that first impression. If you get that right, the chances you'll land a customer rise high. And your site is precisely that — the first opportunity for your ecommerce store

How to Write the Perfect Product Launch Email (+8 Examples for Inspiration)

Google Glass. Premier smokeless cigarettes. New Coke. What do those expensively developed, highly anticipated products have in common? They all flopped. And they’re in good company. Of nearly 30,000

How to Write a Refund Policy for Your Online Store (+ Examples)

Writing a refund policy may seem like an afterthought, often pushed to the bottom of the to-do list for new online store owners. It shouldn't be. It's estimated that 67% of shoppers check the returns

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