Ecommerce (2)
8 DTC Statistics You Need to Know (2022)
The DTC model is all that and a bag of chips. Anyone in the business of e-commerce knows that DTC brands are the creators and innovators when it comes to both product and strategy. So I’ve gathered
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7 DTC Marketing Strategies to Skyrocket Customer Loyalty
What the average consumer cares about has changed tremendously in recent years. Sixty percent of consumers will go out of their way to buy from a brand over a third-party retailer. Buying from big
9 August Newsletter Ideas (and Why They Work)
August is the height of summer. (Well, in the northern hemisphere at least.) But while the average consumer is contemplating two weeks on a beach or trying to figure out how to keep their kids
7 Customer Segmentation Ideas to Grow Your Business
Every one of your customers is as unique as a unicorn riding a unicycle. It doesn’t make marketing easy. They expect to be treated as such, even if you’ve got hundreds or thousands of unicorns in
9 July Newsletter Examples (and Why They Work)
Let’s play a quick round of word association. Which words and phrases spring to mind when I say “July”? There’s a good chance you’re thinking barbecues, beach breaks, picnics, cocktails, and the 4th
8 Types of Buyer Motivation You Need to Know
Without a crystal ball, it can be difficult to know what drives customers to make a purchase. This is increasingly complex given that the customer journey is now twistier and turnier than an episode
13 Best BigCommerce Apps for 2022 (Free & Paid)
You don’t need to work at the speed of The Flash to manage a website effectively. All you need is a stack of handy apps to boost performance and efficiency. The only trouble is there are 100s of apps
14+ SMS Marketing Statistics You Need to Know (2022)
Haven’t got SMS marketing totally figured out yet? You’re not the only one. Around a quarter of marketers don’t think they’re using SMS to its full potential and believe they need to do more to get
7 E-Commerce Customer Retention Strategies That Work (And Why)
Remember Pizza Hut’s Ice Cream Factory? As a kid (or adult), that’s what you definitely want for dessert. The choice between one sundae and a never-ending flow of delicious ice cream is an easy one
The 7 Best E-Commerce Articles You Need to Read
E-commerce is experiencing monumental growth. It went from being a $1.3 trillion industry in 2014 to a $3.5 trillion industry in 2019. And experts predict that by 2023, it will reach more than $6.5