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How to Calculate Your Ecommerce Retention Rate (+ 4 Ways to Boost It)
Existing customers are one of your greatest assets as an ecommerce marketer. They’re people who liked your messaging and product enough to purchase from you at least once — and with a little gentle
8 May Marketing Ideas (You’ll Wish You’d Found Sooner)
May is a key month for ecommerce marketers. We all know sales can be a little slow at the start of the year. But with the weather warming up and a bunch of key retail dates—including Mother’s Day and
7 Excellent Ecommerce Tools (That Won't Break the Bank)
Ecommerce marketing is constantly changing. For instance, just a couple years ago, it felt like all you needed to do to grow your audience and sales was to post a few ads on Instagram. Yet two-thirds
Limited-Time Offers: 10 Creative Ways to Drive More Online Sales
You can ask your website visitors to hurry up, buy now, or place their orders quickly. But without an actual deadline limiting their decision, your directives won’t be as convincing. Limited-time
5 Proven Ways to Boost your Average Order Value (AOV)
Conversion isn’t everything. Put your pitchforks away, it’s still important. It’s just not everything. Don’t get me wrong: conversion is and should be a huge concern for ecommerce merchants. After
7 Common Ecommerce Mistakes (We Shouldn’t Be Seeing in 2023)
Running an ecommerce business is far from easy. The razor-thin net margins as low as 0.64% in the ecommerce game force you to have a large customer base — which means you need lots of traffic — to at
Why Ecommerce Sellers Need a Customer-First Strategy for Sustainable Growth in 2023
It’s a hard time to be in ecommerce right now. The promotions and marketing initiatives that used to work just aren’t bringing in the same return anymore. Things have changed. Massive pandemic growth
The 10 Best Ecommerce Podcasts You Must Follow in 2023
If you ever searched for the best ecommerce podcasts on Spotify or Apple Music, you’ve seen how many options there are out there. As of writing, Spotify has over 2.2 million podcasts with a good
The 10 Best Payment Gateways For 2023
Your customers deserve the best. When they’re happy, your business will flourish. So it’s important to choose a payment service that will not only allow your customers to pay conveniently — but also
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