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Copywriting January 18, 2024

7 Awe-Inspiring Email Copywriting Examples You Need to See

Email marketing is the gift that keeps on giving. According to the latest data from Campaign Monitor, email is more valuable than ever, delivering an ROI of $42 for every dollar spent—up from $38 in

Copywriting January 2, 2024

9 Proven Copywriting Formulas (With Real-Life Examples)

Copywriting can make or break a conversion. There are tons of copywriting formulas out there today, but not all are created equal. To test the effectiveness of different copywriting formulas, I took

CRO October 16, 2023

29 Persuasive Power Words That Sell (With Real Life Examples)

In a world where AI tools can spit out an essay on any subject in mere seconds, it’s easy to overlook the value of individual words. Yet the fact remains: power words sell. With the right messaging,

Copywriting September 27, 2023

10 World-Class Copywriting Examples to Add to Your Swipe File

Jim Rohn once said, “Interested people want to know if it works. Fascinated people want to learn how it works.”. Copywriting is no exception. You can easily become a better copywriter by collecting

Copywriting May 26, 2023

17 Little-Known Persuasive Copywriting Techniques That Will Improve Your Sales

If you’re looking for persuasive copywriting techniques you can try… You’re in the right place. In this post, I’ll share 17 of the best copywriting techniques you can use to boost your bottom line

Copywriting May 24, 2022

E-Commerce Copywriting 101: 5 Principles You Need to Master

There’s a game being played online every day… Only you might not realize it. If you are, chances are you’re enjoying greater profits while working fewer hours than your competitors. And if you’re

Copywriting May 24, 2022

9 Email Copywriting Best Practices That’ll Boost Engagement

Email marketing has come on in leaps and bounds in the past few years. Whereas it used to be super spammy, today it’s… Well, sometimes it’s still super spammy. But often it’s smart. Smart list

Copywriting May 24, 2022

5 Email Copywriting Examples You Need to See

It’s a well-known feeling among marketers… You’re trying to write an email campaign for our email list but you just can’t seem to find the right angle. If this sounds familiar—keep reading. Today,

Copywriting May 24, 2022

100+ Power Words You Should Use in Your Emails

Power word: “A word that often evokes an emotional response, positive or negative, in the target audience, leading to a desired outcome.” You’ve probably heard of this term before. It’s the practice

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