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Copywriting May 24, 2022

5 Email Copywriting Examples You Need to See

It’s a well-known feeling among marketers… You’re trying to write an email campaign for our email list but you just can’t seem to find the right angle. If this sounds familiar—keep reading. Today,

Email Marketing May 24, 2022

11 of the Best Winter Email Examples We’ve Ever Seen

Winter isn’t for everyone. Some associate it with short, dark, and cold days; others focus on staying in and getting cozy. For e-tailers, however, it’s a whole other story. Although post-Christmas

Email List May 24, 2022

11 Popup Design Best Practices That Will Drive Higher Conversions

Popups are one of the most versatile conversion optimization tools at your disposal. You can use them to collect emails, increase sales, guide visitors, contact prospects, and more. Best of all, you

Ecommerce May 24, 2022

15 Best E-Commerce Tools That’ll Increase Your Revenue

The e-commerce customer journey is a pretty complex one nowadays. Shoppers expect a lot from companies in terms of the customer experience, since there are a ton of touchpoints where they may come

Ecommerce Checkout May 24, 2022

13 Best Practices for the Perfect Mobile Checkout Experience

Cart abandonment is a perennial battle in e-commerce. But since the advent of mobile shopping, the battle has become more complicated. The sad truth is this: Mobile shoppers are more likely to

Ecommerce May 24, 2022

11 Strategies to Optimize Your E-Commerce Sales Funnel

If you’re feeling overwhelmed trying to optimize your marketing efforts, let me give you the (not-so-secret) formula for e-commerce success: Send the right messages to the right prospects at the

Data & Studies May 24, 2022

5 Proven A/B Split Testing Ideas to Improve Your Conversions

This post is twenty-one months in the making. Back in January 2017, I wanted to write about a/b split-testing ideas. But after a few Google searches, I found many of the before and after images

Ecommerce Tools May 24, 2022

10 of the Best Shopify Plugins for Optimizing Your Ecommerce Store

Shopify is the third biggest ecommerce platform with nearly a 10 percent market share. More than 800,000 stores are powered by Shopify, and over a billion orders have been processed on it to date.

Ecommerce Marketing May 24, 2022

5 Mid-Funnel Marketing Strategies You Can Try Today

Spare a thought for the middle of the marketing funnel. It’s like the middle child, watching as its siblings get all the praise. At the top of the funnel, we’re generating high-quality leads, and

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