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How We Increased Engagement on Our Free Trial Emails by 16.5% (Case Study)
A few months ago, our marketing department was over the moon with the number of free trials we were getting. We were investing a lot of money in paid advertising and retargeting which more than
Are Your Emails Too Long? Here’s the Ideal Email Length (Backed by Research)
How long should your emails be? It’s a question that marketers have been asking themselves for years. Go too long and you may overwhelm subscribers causing them to abandon your email. Leave it too
Follow These 6 Best Practices for Using Images in Emails
Images enhance emails: They make your brand recognizable and your company relatable. When used right, images can also drive more customers to your e-commerce store. That’s why marketers place such
Learn from the Best: 6 of the Top Automotive Email Examples
Admittedly, I’m no car expert. I can barely change a tire. I do, however, know a thing or two about automotive email marketing. And I know how potent of a strategy it can be for automotive companies
8 Happy Birthday Email Examples You Need to See
Bust out the cake, confetti, and streamers. It’s birthday time. This is one of the most special days of the year when everyone deserves to be acknowledged and celebrated. It’s also the perfect time
9 of the Best Summer Email Examples We’ve Ever Seen
While the world is going through all sorts of crises, you might be one of those people thinking, “Summer is canceled.” As you’ll see today, some brands would highly disagree with you. Just like in
8 Jaw-Dropping E-Commerce Email Design Examples
Growing your e-commerce business requires you to invest in email marketing—one of the most popular permission marketing techniques. According to Content Marketing Institute, 87 percent of marketers
8 Proven Ways to Increase Your Email Click-Through Rate
The average email click-through rate hovers somewhere around 2.5 percent. That’s pretty solid. But some of the top e-commerce brands reach click-through rates well over 5 percent—more than double
8 Creative Discount Email Examples You Can Steal
Price is the second most important factor influencing online purchase decisions, behind only customer ratings and reviews, according to research from PowerReviews. So it’s not surprising that
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