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They Said It Best: Drive Sales With Social Proof Cover Image

Best Practices

They Said It Best: Drive Sales With Social Proof

We listen to one another at the end of the day, and people are more willing to trust (and try) a brand when others have shared their experience. That’s why social proof is such a powerful tool in your marketing arsenal - it helps you break through the noise and turn a curious shopper into a buyer. Here are a few ways to use social proof to drive sales now.

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3 min read
Level Up Your List Growth With Creative Strategies That Customers Love Cover Image

Best Practices

Level Up Your List Growth With Creative Strategies That Customers Love

Take the mystery out of list growth (and return the fun) with inspiration from brands that put customers first. Using high-value customer offerings to grow subscriber lists will help reach target customers that soon turn into VIPs.

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7 min read
Ecomm Brand Stories = Marketing Magic ( and 4 Examples To Inspire Yours) Cover Image

Best Practices

Ecomm Brand Stories = Marketing Magic ( and 4 Examples To Inspire Yours)

Today's customers crave a deeper relationship with the brands they purchase from, and your brand story helps them understand why you are special and love you for it. That's how buyers become brand evangelists that are the backbone of your business. Ready to put yours to work? Get inspired by four brands that use their brand story to make marketing magic.

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4 min read
As Easy As Asking: Why Customer Interviews Are Essential Cover Image

Best Practices

As Easy As Asking: Why Customer Interviews Are Essential

When you want to refine your marketing and improve your products, customer interviews are the way to go. They help you validate or disprove your ideas, hunches, and beliefs so you can build your brand, boost sales, and win new customers. Insights from your audience are worth their weight in gold, and it really can be as easy as asking.

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8 min read
Work Smarter, Not Harder: Exit The Content Creation Hamster Wheel Cover Image

Best Practices

Work Smarter, Not Harder: Exit The Content Creation Hamster Wheel

You've heard it once, you've heard it twice: content is king. But what is an ecommerce all-star (that's you) to do when content creation is a hamster wheel with no exit? Despair no more; we're here to share the secret every content marketing expert lives by: cross-channel content strategy.

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7 min read
Your Brand Story IS Your Marketing, Here's How To Write It Cover Image

Best Practices

Your Brand Story IS Your Marketing, Here's How To Write It

Share your brand story and see your sales soar. When customers purchase items feeling aligned with a brand's entire ethos, they turn into VIPs. We’re here to help you write your brand story so your marketing messages touch hearts, inspire minds, and help your CLTV skyrocket.

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5 min read
How (and Why) To Create Your Ideal Customer Profile Cover Image

Best Practices

How (and Why) To Create Your Ideal Customer Profile

Knowing your customer is key to revenue-driving ecommerce marketing. Supercharge your strategy with an Ideal Customer Profile (ICP); a simple tool that gets you inside the minds and lives of your customers so you know how to talk to and how to help them.

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6 min read
Email Design For Sends That Shine Cover Image

Best Practices

Email Design For Sends That Shine

Email design helps your sends stand out, which is key to an email marketing campaign that drives conversions and revenue. Make your emails look designer-made with tips and best practices to help you craft each email like a pro.

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7 min read
Email Hygiene Tips: Time for a Spring Cleaning Cover Image

Best Practices

Email Hygiene Tips: Time for a Spring Cleaning

To keep your engagement rates high, you need to practice good email hygiene. Learn how to clean your list, and why good email hygiene is a must.

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6 min read
6 Tips to Supercharge SEO for Ecommerce Stores Cover Image

Best Practices

6 Tips to Supercharge SEO for Ecommerce Stores

Organic traffic has a huge ROI for ecommerce marketers - it pays to make sure your site is optimized. Here’s what you need to know to get started.

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7 min read

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