How to Use Product Recommendations at the Right Point in the Customer Journey Cover Image

Best Practices

How to Use Product Recommendations at the Right Point in the Customer Journey

Product Recommendations are a simple yet powerful way to build customer loyalty and encourage repeat purchases. Read up on how to send highly relevant and personalized recommendations to customers at a critical phase in their customer journey.

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4 min read
How 5 Retailers Are Responding to COVID-19: Ecommerce Brands That Are Delivering Comfort to Inboxes Cover Image

Best Practices

How 5 Retailers Are Responding to COVID-19: Ecommerce Brands That Are Delivering Comfort to Inboxes

A global pandemic with an unsure outlook causes unrest, panic even. But these five brands are taking the time to send along comfort, care, and a little bit of normalcy to inboxes everywhere.

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7 min read
5 Steps to Perfect Your Ecommerce Product Photos Cover Image

Best Practices

5 Steps to Perfect Your Ecommerce Product Photos

While we're told we shouldn't judge a book by its cover, we totally do anyways. If something looks good, the odds are greater we're gonna buy it. But what if your product photog skills are a little rusty? Check out this post by product picture experts PickFu. They lay out five fool-proof steps to stunning product imagery.

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7 min read
Leveraging Post-Purchase Emails to Increase Conversion Success Cover Image

Best Practices

Leveraging Post-Purchase Emails to Increase Conversion Success

Post-purchase emails have become one of the most powerful tools to include in your digital marketing strategy. They can boost customer retention, improve your conversion rate, and actually reduce overall marketing expenses.

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9 min read
How to Manage Your Email List (The Complete Guide to an Engaged Email List) Cover Image

Best Practices

How to Manage Your Email List (The Complete Guide to an Engaged Email List)

Want a more engaged email list? Check out this li'l guide to organizing, managing, and implementing a rockstar strategy for your ecommerce email list in Drip ECRM.

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12 min read
Improve Customer Experiences and Sell More Goods with These Ecommerce CRM Strategies Cover Image

Best Practices

Improve Customer Experiences and Sell More Goods with These Ecommerce CRM Strategies

Ecommerce CRM is what online brands need to stay afloat in the (very) near future. With more online competitors than ever, trying to compete on cost or shipping speed just isn't going to cut it anymore. Instead, customers want personalized experiences and feel-good vibes when they cruise through the checkout. See some Drip ECRM strategies you can adopt today to stand out and thrive when selling online (no matter how hot the competition gets).

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8 min read
Data-Driven Marketing Trends (and How to Use Them) Cover Image

Best Practices

Data-Driven Marketing Trends (and How to Use Them)

Here we’ll cover everything you need to know about data-driven marketing. From its basic definition, to digital marketing content, to stellar customer-focused marketing campaigns, we’ve got loads of data to share on data-driven marketing trends and how you can start using them ASAP.

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7 min read
Drip Tip #6: How to Turn Customers' Clicks into Cash (24 Hours a Day) Cover Image

Best Practices

Drip Tip #6: How to Turn Customers' Clicks into Cash (24 Hours a Day)

See how you can turn customers clicking through your website into more cash in your pocket thanks to smart ecommerce marketing automation with Drip.

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1 min read
Drip Tip #5: Lead Magnet Retargeting That Actually Hits the Mark Cover Image

Best Practices

Drip Tip #5: Lead Magnet Retargeting That Actually Hits the Mark

Lead magnets like infographics, pamphlets, e-books, and beyond can win a lot of eyeballs and a lot of sales. But how do you get your super valuable freebies in front of people? Check out how to automatically get your lead magnets in the spotlight with Drip Tip #5.

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1 min read
Drip Tip #4: How to Use Custom Lead Scoring for On-the-spot Marketing Optimization Cover Image

Best Practices

Drip Tip #4: How to Use Custom Lead Scoring for On-the-spot Marketing Optimization

No matter what your customers are up to—a ton or nothing at all—learn how to set up custom lead scoring so you can automatically send them the most meaningful marketing through their entire customer experience.

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1 min read

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