Posts by Emil Kristensen
How to Use Gated Content for Lead Generation
Gated content is where you “lock” a piece of content such as an eBook, whitepaper, or webinar, and a visitor is required to give you their information to gain access to it. Unlike ungated content
How to Make a Drip Popup to Get More Subscribers
Drip is a marketing automation platform that I love. Why? Because its mission is to “empower the e-commerce rebellion” and give small businesses the same automation abilities as the big guys. And
Google AdWords for E-Commerce: A Step-By-Step Guide
Ever wonder how some e-commerce stores seem to become successful overnight? They have thousands of social media followers and online reviews, and are selling a lot of products. How do they do it?
Follow These 9 E-Commerce Email Newsletter Design Best Practices to Boost Your ROI
With shopping moving more online, a well-designed email newsletter has never been more critical. Email newsletter design is the construction, optimization, and delivery of your email campaign. There
E-Commerce Referral Marketing: How to Get More Sales (on Autopilot)
Marketing is most effective when it’s not even clear that you’re doing any. Nowhere is this more clear than when a customer comes to you through a referral. A satisfied customer recommends your
How to Make an Active Campaign Popup That’ll Drive More Leads
How to Make an Active Campaign Popup That’ll Drive More Leads ActiveCampaign is an amazing platform that offers “integrated email marketing, marketing automation, and small business CRM.” As of 2020,
How to Build an FAQ Page for E-Commerce (With Examples)
E-commerce shoppers will inevitably have questions. No matter how thorough you are with your copy, explainer video, policies, etc., there will still be some issues that need clarification and
How to Price a Product to Maximize Revenue (A Simple 7-Step Guide)
Nailing your pricing is a critical aspect of finding e-commerce success. Fifty-four percent of consumers say the ability to compare prices is the main reason they shop online rather than in stores.
How to Sell to Millennials (Step-by-Step)
Millennials are a different market game altogether – they don’t seem to respond to traditional marketing methods and strategies that have always worked for the Baby Boomers and Generation X markets.
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