Re-Engagement

With time, any list will accumulate people who stop opening emails. If there are enough unengaged people on your list, you’ll see lower open rates and eventually a lower sender reputation. Before you mercilessly prune your list, give folks one last shot with this re-engagement workflow. If they don't reply or click, then get out the trimmers and prune away.

Use This Workflow
Re-Engagement - Workflow Diagram

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