Email, SMS & Automation

Send compelling, branded email and SMS campaigns with Drip. Automate your email and SMS marketing with an easy to use visual workflow builder.

An illustration of the Drip email builder with a dynamic content block added to show recommended products in an email to a customer.

Stand out in a crowded inbox.


Create personalized, branded emails that actually convert. Put your store data to work with Drip’s dynamic content. Send abandoned cart items, unique discount codes, and product recommendations to turn shoppers into customers.

An illustration of a Drip SMS setup screen to send customers an SMS for an abandoned cart workflow.

Meet your customers on their phone.


SMS is immediate, to the point, and easy to consume. Sky-high engagement rates make text message marketing the perfect channel for your most relevant, highest value messages—and practically guarantees that your message will be read.

An illustration of the Drip email builder with a dynamic content block added to show recommended products in an email to a customer.

Show customers exactly what they want.

Dynamic Content

Each customer is unique. The emails and texts that you send them should be, too. Send any product from your catalogue, behavior-based recommendations, and more—no coding required. Type your product name in an email and watch it appear.

An illustration of a Drip workflow showing a split test, allowing customers to go down one or more specific path to see which one yields the most revenue.

Learn what makes the biggest impact, and repeat.

A/B Testing

Test which strategies drive the most revenue, clicks, opens, and more. Your customers benefit when you understand what’s clicking and what’s not.

An illustration of Drip's customer timeline, showing all the events in a customer's journey, and all the events that can be used as triggers for automations.

Show customers exactly what they want.

Behavior Based Automations

Trigger communication based on real-life behaviors. Shopping events show you when someone’s browsing their favorite product, when they make a purchase, and more. Start with one of Drip’s best-practice workflows or build your own.

A screenshot of a Drip email setup screen allowing an email to be scheduled for a specific date, time and timezone, including the recipient's local timezone.

Send emails while you’re sleeping.

Scheduled Sending

Set your welcome series, win-back campaigns, and loyalty workflows to run in the background while you're asleep. Drip automatically recognizes when customers take key actions on your store. Watch customers engage with your brand after you set up welcome series, win-back campaigns and loyalty workflows that work in the background.

A screenshot of Facebook and Instagram ads created with Drip's Facebook Custom Audiences integration.

Keep the journey going across social media.

Facebook and Instagram

Sync Facebook Custom Audiences with Drip segments to craft powerful marketing campaigns aligned across communication channels.

Send better emails
with Drip today.

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