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5 Personalization Strategies that Work (and the Numbers to Prove It)

The best marketing campaigns are ones that speak to your user across their whole journey with your brand. Here, Brennan Dunn lays out five ways to automatically match lead personalization across your email marketing and website for total harmony. People like it when you speak their language, and here's exactly how to do that straight from one of the web's greatest minds.

Brennan Dunn headshot

Brennan Dunn

Co-founder at RightMessage

Brennan Dunn is forging the way for personalization on the web to make every internet experience a more human one. He's co-founder at RightMessage, author of "Double Your Freelancing Rate," and all-around online marketing guru.