The Rise of Hyper-Product Personalization in the Wake of Amazon
How do online businesses survive in the world of Amazon? Amazon is becoming a commodity market, which is leaving a wide open opportunity for micro-brands to target and engage their audience better and have a huge impact while doing it.
Value, experience, and above-and-beyond commodity will beat Amazon, so here's how to do that with automation and personalization. Build community, personalize, enhance experiences, and win with your online shop.