User Manual


There are a few different ways to apply a Tag in Drip. Once a Tag is applied to a person, it is attached to them until it is removed. 

Bulk Operations

To apply a Tag with Bulk Operations:

  1. Click People

  2. Click Imports/ Bulk Ops

  3. Click + New Bulk Operation

  4. Select Choose a segment of existing people

  5. Click Next Step

  6. Select the segment of people to be applied the tag

  7. Click Next

  8. Select Apply a tag to a person's profile

  9. Choose the tag, or enter a new one

  10. Click Next

  11. Select Immediately

  12. Click Schedule Operation


Use the "Apply a tag to a person's profile" action to automatically tag people that trigger certain automation steps in your workflows or rules.

To apply a Tag in a Workflow:

  1. Click Workflows > Workflows

  2. Select the Workflow

  3. Click the + in the Workflow where you’d like to apply a tag

  4. Select Action

  5. Select Apply a tag to a person's profile

  6. Choose the tag from the second drop-down, or enter a new one

  7. Click Update Action


To apply a Tag in a Rule:

  1. Click Workflows

  2. Click Rules

  3. Select your rule

  4. From the action step, select Apply a tag to a person's profile

  5. Select your tag, or add a new one

  6. Click Save Rule

Automation will only fire for people who do not currently have the tag applied.

CSV File Import

Apply a Tag via CSV file import by adding the column heading "tags" with any tags you’d like to import separated by commas only, no spaces. To learn more about importing a CSV file, check out our Import Data to Drip guide.

API Call

You can apply Tags to people with an API call through our JavaScript and REST APIs.