A person’s Activity is a timeline of how they’ve engaged with your marketing. Each activity is marked with a date, an icon, and a description of what took place.
Showing All Activity
View all the activities a person has done. This is the default setting when you first land on a person's Activity timeline.
Lead Score Activity
View the activities that have attributed to the person’s lead score. Lead Scoring must be enabled in your account to view this information.
Add Custom Event
Record a custom event on a person's Activity timeline:
Click Add Custom Event
In the pop-up, enter the name of the custom event (Required)
Add event properties (Optional)
Click Insert Event
To view further details about a recorded event, click Toggle Details.