There are 3 Email Builders available in Drip: the Visual Builder, the Text Builder, and the HTML Builder.
Design highly visual emails with the Visual Builder, our point-and-click email builder. The Visual Builder is best if you want to insert products into your emails, use our pre-built email templates, and requires no coding experience.
Build 100% customized emails with the HTML Builder. The HTML Builder is best if you’re a coder and want to have full control over HTML layout and formatting.
Create text-based emails that are more focused on written communication with the Text Builder. The Text Builder is best if you want to use our simple WYSIWYG editor or if you’re using Templates.