Drip Tips for Holiday Email Sends

As you wrap up final preparations for BFCM, we wanted to tackle some questions that might pop up.

If I send a Broadcast “Immediately,” how long does it take to get to my customers’ inbox? 

Once you’ve built your email, selected your targeted segment, and hit “send,” there are a couple things Drip has to do to get your email to your customers’ inbox. Typically, this process takes 1-15 minutes, but for very large lists, it could take up to 45 minutes. 

Some Broadcast email pro tips:

  • The bigger the list, the more time you’ll want to allow for Drip to prep and send the email.

  • If you want an email to be delivered in a recipient’s time zone, you must schedule that email at least 24 hours in advance.

I’ve scheduled all my Broadcasts for BFCM. What happens if I need to reschedule or cancel any emails? 

If you need to cancel a Broadcast, simply select “Unschedule & Return to Draft” in the Settings tab of your email. If you need to cancel a Broadcast, we strongly encourage you to do so at least an hour in advance of the scheduled send time. 

If you’ve scheduled your email to send in a recipient’s time zone, you’ll need to unschedule at least 24 hours in advance of the scheduled send time.

If I need support during BFCM, what are my options? 

As always, our amazing Support Team is available to you 24/7. There are two ways to get in touch: 

  1. Email. Send your questions to support@drip.com 

  2. In-app chat support. Click the “Drip Support” option in the lower right-hand corner of your account and start chatting! 



Most of all, stay calm! You’ve got this, and we’re here for you if you have questions.