Calculate the ROI of your email marketing.
Enter the total number of subscribers your campaigns are sent to.
Cost of Campaign*
Enter the total cost of the campaign.
Enter the campaign’s open rate.
Click Through Rate*
Enter the percentage of subscribers that clicked-through in your email.
Enter the email’s conversion rate.
Average Value of a Conversion*
Enter the average spend per customer (ASC) (or average order value as it’s known in Google Analytics).
Number of Opens
Cost Per Contact
Cost Per Open Email
Cost Per Conversion
Number of Conversions
Conversions Needed to Break Even