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How Email Marketing Campaigns Help Consultants Profit Cover Image

Email Marketing

How Email Marketing Campaigns Help Consultants Profit

As a consultant, using email the right way can be powerful. It can be the backbone to your entire consulting practice, nurturing potential clients and getting repeat engagements.

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11 min read
Deploy Drip’s Tracking Snippet in Minutes Using Google Tag Manager Cover Image

Marketing Automation

Deploy Drip’s Tracking Snippet in Minutes Using Google Tag Manager

Installing Drip’s JavaScript tracking snippet is a crucial step when you’re getting started with Drip – the snippet allows you to see exactly what your subscribers are doing on your site, track lead score, automate emails based on pages they visit and so much more.

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2 min read
Info Marketers: Unleash Your Sales With Guerrilla Marketing Tactics Cover Image

Marketing Automation

Info Marketers: Unleash Your Sales With Guerrilla Marketing Tactics

You, as an information marketer, must use those same guerrilla tactics (but in a positive way!) with your marketing strategies to surprise and then endear yourself to your target audience and customers.

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8 min read
Discover Your Best-Performing Marketing Campaigns with Drip Source Tagging Cover Image

Marketing Automation

Discover Your Best-Performing Marketing Campaigns with Drip Source Tagging

Using Drip Source Tags is a game-changer for tracking how traffic from your various channels is interacting with your emails. You can now make decisions based on not only tracking from your advertising channel, but use the full power of Drip reporting to see how traffic from a particular channel is opening emails, clicking links, and converting to goals.

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6 min read
SaaS: 5 Solid Methods To Retaining Your Customers Cover Image

Marketing Automation

SaaS: 5 Solid Methods To Retaining Your Customers

In SaaS, often times you don’t break even with a customer until a few months down the road, sometimes up to six. So knowing this, you must do everything in your power to retain those customers as long as possible. Here are 5 ways how.

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10 min read
5 Thought-Provoking Predictions About The Future of Entrepreneurship Cover Image

Best Practices

5 Thought-Provoking Predictions About The Future of Entrepreneurship

Besides all the clever new gadgets, the way we work, think and interact are all changing rapidly. The business plans and marketing models that worked ten years ago are no longer valid. How does all of this affect your entrepreneurial outlook for the future? The following predictions will provide some food for thought.

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6 min read
Drip + Instapage: Nurture Your Instapage Leads with Marketing Automation Cover Image

News

Drip + Instapage: Nurture Your Instapage Leads with Marketing Automation

Instapage is a landing page platform that makes it simple to create and optimize highly-converting opt-in pages. With this integration, you can now send every lead you collect through your landing page to a Drip campaign for the ultimate lead nurturing strategy.

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1 min read
SaaS: 4 New Ways To Think About Your SaaS Marketing Cover Image

Marketing Automation

SaaS: 4 New Ways To Think About Your SaaS Marketing

Four new ways to think about your SaaS marketing strategies.

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10 min read
Info Marketers: 10 Vital Tools For A Successful Info Marketing Business Cover Image

Marketing Automation

Info Marketers: 10 Vital Tools For A Successful Info Marketing Business

The forms of content used to produce information products, as well as to market and house home websites around them, range from webinars, blogs, slides, video courses, email courses, marketing and much more. Here are 10 tools for your information marketing business.

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12 min read
Drip + SumoMe = Epic Email Capture and Marketing Automation Cover Image

News

Drip + SumoMe = Epic Email Capture and Marketing Automation

SumoMe integrates with Drip for a powerful email capture and lead nurturing duo. If you’re A/B testing your SumoMe forms, you can use tags to help you keep track of which subscriber came from which test, so you can understand how your tests affect their behavior.

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2 min read

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